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Trade Show Design

Client: SABA adhesives & sealants

Agency: Flex2Communicate

Design: eight32creative / Ronda Whitaker

Engaged through Flex2Communicate, this collaborative project supported SABA—a Netherlands-based manufacturer of foam mattress adhesives—as they prepared for a key U.S. mattress industry trade show.

The objective was to clearly differentiate and elevate SABA’s two primary adhesive systems—hot melt and spray—within an exhibition environment. In close partnership, we developed a cohesive,  multi-channel visual program spanning trade show booth design, environmental signage, print advertising, a trifold brochure, and integrated email and social media assets.​

Booth Design

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Print Ads

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Trifold handout for trade show

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eMail

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Social Graphics

Graphics created for client to post on their social media channels

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Signage

Table Signs
Inviting buyers to visit their tech center for demonstration on how the adhesive products work  |  Front and back

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Sponsorship sign 

Lading buyers to booth space (120" x 72")

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